Media Advertising

Adya is a fully integrated advertising system suitable for print media organizations. It supports an organization's advertising functions from the booking and composition through to billing and collections.

Among its features:

  • WYSIWIG ad composition to easily handle classified and semi-display advertisements..
  • Flexible scheduling including cyclic schedules, and schedule templates by product with the ability to easily handle ad cancellations. Suitable for both classified and display advertising.
  • Sophisticated ad costing with open and special classification rates, surcharges, discounts, and promotions.
  • Flexible interface to third-party pagination tools with the ability to recost ads based on actual placement and size.
  • Fully integrated billing and collections system which is built on a proper double entry General Ledger and Accounts Receivable for full transaction tracking.
  • Invoicing and payments identified to the ad insertion level.
  • Full customer booking and billing history.
Adya is currently installed at The Ottawa Sun, Edmonton Sun, and Calgary Sun, and will be installed in the Toronto Sun by the end of 2001.

Download Adya executive summary (8 pages) in PDF format: Adya Executive Summary.

For more information contact

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Cyantic Systems Corporation
2800 Skymark Avenue Suite 203
Mississauga, ON L4W 5A6
Phone: (416) 616-6682